AARP quoted Paul Irving, chairman of the Milken Institute Center for the Future of Aging and distinguished scholar in residence at the USC Leonard Davis School, on how ageist stereotypes are still prevalent in advertisements.
“Advertising that stereotypes older adults and reinforces negative biases is not harmless. Imagine this ad portraying women, people of color or LGBTQ individuals in the same way. The response would be angry, and rightly so. It’s high time to call out ageism in advertising.”