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The New York Times interviewed Francesca Falzarano about the growing number of people on social media who share their daily experiences caring for aging parents, grandparents or other relatives. Falzarano referred to the caregivers as “carefluencers” because they can inspire and inform their audiences about caring for aging family members. “We all have this universal experience where we’ll need to provide care or need to be cared for at some point,” Falzarano said. “Why not start thinking about it now?”

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